With over 600 exhibiting brands, 43 of which newcomers, and with a strong international presence, the fairs drew together products, services and innovative solutions for the industries in question. 19,815 visitors attended the FCEs, which have established themselves as the main business platforms in their segments in Latin America.
The fairs presented the main trends in the pharmaceutical and cosmetic industries which will soon hit the market.
"Beauty and health have never been in the spotlight in Brazil as they are nowadays, and this can be confirmed by the absolute success of FCE Pharma and FCE Cosmetique. This excellent result is also a result of a long-standing partnership with ABC – the Brazilian Association of Cosmetology and Sindusfarma – the Union of the Pharmaceutical Industry, and this year, with the official support from Felascc – the Federation of Latin American Societies of Cosmetic Sciences, we have organized the XXI Colamiqc – Latin American and Iberian Congress on Cosmetic Chemicals. Such a large business fair can only be put together with partnership, a collaborative spirit and a strong desire to work together for the development of this market from everyone involved", explains Ligia Amorim, general director of NürnbergMesse Brasil.
The positive outcome of these business fairs is also a result of the upsurge in the pharmaceutical and cosmetic segments. In 2012, earnings have reached 42 billion USD, and 1.8% of the Brazilian GDP comes from the cosmetic industry, according to ABIHPEC – the Brazilian Association of Personal Hygiene, Toiletry and Cosmetic Industries. The pharmaceutical industry has sold approximately 50 billion BRL in products, a 15.63% growth when compared with last year, when sales amounted to 42 billion BRL, according to data from Sindusfarma and IMS Health.
The FCE Pharma Seminar gathered important and renowned professionals for the segment, in order to share experiences; also, there was the Brazilian Business Partnering, with its 2nd edition of business rounds, encouraging the commercial promotion of Brazilian companies in overseas markets.
About NürnbergMesse Brasl
Responsible for promoting the most important meetings of suppliers, distributors and resellers in the country at its business fairs, NürnbergMesse Brasil is a subsidiary of the NürnbergMesse Group and one of the largest international companies specialized in the organization of events and exhibitions in Brazil. The company sets off several segments of the national economy, with a high level of professionalism and competence. The main events are Analitica Latin America, BioFach Latin America, ExpoSustentat, FCE Cosmetique and FCE Pharma, Glass South America, PET Rio VET and PET South America.
About the NürnbergMesse Group
The NürnbergMesse Group is one of the top 20 companies worldwide which are specialized in the organization of fairs, and is among the top 10 companies in Europe. Its portfolio includes over 120 international congresses and fairs in Nuremberg (Germany) and all over the world. Nowadays, around 30,000 exhibitors (37% international) and over 1.4 million visitors (21% international) participate in events organized by the NürnbergMesse Group, which also has subsidiaries in China, North America, Brazil and Italy. The NürnbergMesse Group has a network with around 46 representatives, which operate in 95 countries.
Information: www.nm-brasil.com.br and www.nuernbergmesse.de
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